Framing and social information nudges at Wikipedia
نویسندگان
چکیده
We analyze a series of trials that randomly assigned Wikipedia users in Germany to different web banners soliciting donations. The varied framing or content social information about how many other are donating. Framing given number donors negative way increased donation rates. Variations the communicated had no detectable effects. findings consistent with results from survey experiment. In line donations being strategic substitutes, documents lowers beliefs others’ Varying information, contrast, is ineffective changing average beliefs.
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ژورنال
عنوان ژورنال: Journal of Economic Behavior and Organization
سال: 2021
ISSN: ['0167-2681', '1879-1751']
DOI: https://doi.org/10.1016/j.jebo.2021.06.033